Product Placement Release

Get permission to feature a branded product, logo, or trademark on screen.

Who It's For

  • Producers featuring a real product or brand on screen.
  • Brands/companies granting depiction rights.
  • Prop and clearance teams documenting placements.

What It's For

  • Grants the right to depict a product, logo, or trademark.
  • Records whether it's paid, gratis, or provided goods.
  • Sets approval, credit, and warranties.

Parties

The Product / Mark

Use & Project

Arrangement

Check if this is a paid or sponsored placement that may require disclosure.

Grant of Rights

Credit & Additional

Preview

PRODUCT PLACEMENT RELEASE

This Product Placement Release ("Agreement") is entered into as of [effective date] by and between [brand / company] ("Grantor") and [producer / company] ("Producer"), with reference to the motion picture or program presently entitled "[project title]" (the "Project").

  1. 1. Grant of Rights

    Grantor grants Producer the non-exclusive, irrevocable right to depict, display, and reproduce the Product/Mark described below in the Project "[project title]", a Feature Film, and in its advertising, promotion, and exploitation in all media now known or hereafter devised.

  2. 2. The Product / Mark

    The Product / Mark consists of: [description of product / mark].

  3. 3. Use & Portrayal

    The Product / Mark shall appear in the Project as follows: [description of use]. The Product shall be depicted in a neutral or favorable manner and not in a defamatory, disparaging, or unlawful context.

  4. 4. Arrangement & Consideration

    The arrangement between the parties is: No fee (clearance only). Consideration: [consideration / what is provided].

  5. 5. Approval

    Grantor waives any right of approval over the final Project and any excerpts or promotional materials, provided Producer's use remains consistent with the terms of this Agreement.

  6. 6. Media, Territory & Term

    The rights granted herein apply to the following media: Festivals, theatrical, streaming, home video, promotional; territory: Worldwide; and term: In perpetuity.

  7. 7. Credit

    No specific credit is required by this Agreement.

  8. 8. Representations & Warranties

    Grantor represents and warrants that Grantor owns or controls the Product, trademarks, and the rights granted herein, and that this grant does not infringe upon the right of any third party. Producer's depiction of the Product shall not imply Grantor's endorsement beyond the scope agreed in this Agreement. Grantor agrees to indemnify Producer for any breach of the foregoing representations and warranties.

  9. 9. Additional Terms

    [additional terms]

IN WITNESS WHEREOF, the parties have executed this Agreement as of the Effective Date.

BRAND / COMPANY (GRANTOR)

Signature: ____________________

Printed Name: [signatory name & title]

Company: [brand / company]

Date: ____________________

PRODUCER

Signature: ____________________

Printed Name: [producer / company]

Date: ____________________

TEMPLATE ONLY — NOT LEGAL ADVICE. This product placement release confirms permission to depict a branded product, logo, or trademark in a film or media project. Depicting a real brand can raise trademark, disparagement, and false endorsement issues, and paid placement may trigger sponsorship disclosure or other regulatory requirements. Consult a qualified entertainment attorney before executing this agreement.

Filmmaker Genius — Document Library. Template only; not legal advice.